Friday, 15 April 2022 10:40

Success Story: SKODA and Volkswagen Celebrate 25-Year Partnership

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The foundations of an exemplary success story were laid 25 years ago. The partnership between the Volkswagen Group and the Czech carmaker began on 16 April 1991. From that point on, the traditional Czech brand evolved from being a regional market leader to an internationally successful vehicle manufacturer. In the presence of Czech Prime Minister Bohuslav Sobotka, Volkswagen CEO Matthias Müller and Jaroslav Povšík, head of trade union KOVO MB, ŠKODA CEO Bernhard Maier commemorated this outstanding milestone in the company’s 121-year history today. Around 500 guests from politics, economy and society took part in the anniversary celebrations at the Laurin & Klement Forum of the ŠKODA Museum in Mladá Boleslav.

 

“ŠKODA is one of the longest-established carmakers in the world that has been writing an exemplary success story over the past quarter century thanks to a strong team,” said ŠKODA CEO Bernhard Maier, adding: “What began as a one-series producer with annual sales of 170,000 in the early 90s has since evolved into an internationally competitive car company with six model lines and over 40 versions. Nowadays, ŠKODA produces over one million cars per year at 14 production sites on two continents, selling products in over 100 markets. The good partnership between ŠKODA and Volkswagen and a competent and highly motivated workforce have paved the way for this exemplary development.”

“Supporting a stable economy, attracting new investments and creating new jobs are among the priorities of the government coalition. ŠKODA AUTO has become one of the drivers of the Czech economy over the past 25 years. The government recently supported the expansion of the Solnice-Kvasiny industrial zone in the Hradec Králové region. ŠKODA AUTO will be investing 7.2 billion crowns into the location and creating more than 2000 new jobs by 2018. This investment also underlines the fact that ŠKODA AUTO is one of the most important investors and employers in the Czech Republic. I wish the company stable and successful development over the coming years,” says Prime Minister Bohuslav Sobotka.

By 1990 several car manufacturers from Western Europe and overseas had expressed their interest in the traditional brand, founded in 1895, to the Czech government, who ultimately decided in favour of merging ŠKODA with Volkswagen. Europe's largest automobile producer was seeking a strategic partnership with the traditional Czech brand, and welcomed the highly trained, creative and efficient workforce. Craftsmanship and engineering expertise had always been among the Czechs’ strengths. On 28 March 1991, Czech Industry Minister Jan Vrba and Dr. Carl Hahn as CEO of Volkswagen signed the agreement on the inclusion of the then ‘ŠKODA automobilová akciová společnost’ in the Volkswagen Group. On April 16, 1991, the document came into force. As a result, the Group gradually increased its share before becoming the sole owner of the joint stock company ŠKODA AUTO on 30 May, 2000.

“ŠKODA and Volkswagen represent a European success story. 25 years ago, ŠKODA was a company with a long tradition and great potential. Today, ŠKODA is the Czech Republic’s leading exporter, and one of the most dynamic automotive brands in the world,” says Volkswagen Group CEO, Matthias Müller. “Digitization and electromobility are presenting our industry with considerable challenges, but above all, they offer great opportunities. As part of the Volkswagen Group, ŠKODA has all the prerequisites to cope with change, in terms of their customers, employees and manufacturing locations. This will involve not only redefining the car, but also our company to a large extent. And we will be doing that together.”

Since then, a comprehensive coordinated investment programme has fuelled the ŠKODA brand’s dynamic development. Between 1991 and March 2016, more than 300 billion crowns (around € 11 billion) was invested in new models, research and development, and in expanding production capacities. With approximately 28,500 employees today, ŠKODA is one of the largest and most attractive employers in the Czech Republic. The production network, including ŠKODA’s three Czech sites in Mladá Boleslav, Kvasiny and Vrchlabí, has grown in capacity thanks to Volkswagen Group affiliations in China, India, Russia and Slovakia, in addition to the assembly plants in Ukraine and Kazakhstan.

“With this 25th anniversary, ŠKODA and the Volkswagen Group have reached a new milestone along their joint path,” says Jaroslav Povšík, head of the union OS KOVO MB adding: “We can be very proud of our employees’ performance. Without them, the impressive success story of the past 25 years would have been unthinkable. It has once again been shown that the Community Decision model that Volkswagen has successfully implemented ensures both satisfaction and records.”

The heart of the globally successful brand still beats in Mladá Boleslav – one of the birthplaces of the European automotive industry. The company’s main plant and headquarters have been located in the Bohemian town for the company’s entire 121-year history. The carmaker’s pioneers include Václav Laurin and Václav Klement, who – impressed by motorized mobility on two and four wheels – laid the foundation for today’s automobile company in 1895. Incidentally, they were contemporaries of Ferdinand Porsche, whose birthplace, Vratislavice, is situated near Mladá Boleslav.

 

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